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Beginning of Paper
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Comparing Japan and American Food Markets
The Japanese Market has become vital to the U.S. Economy. Japan is the
number one export market for the United States. In 1993, Japan accounted for
37.6 percent of the total growth in U.S. value-added exports.
U.S. food products, in particular, are a huge market in Japan. American
agricultural exports to Japan in 1993 were $8.7 billion. About one-third of
Japanese agricultur ....
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Middle of Paper
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.... Many varieties of tropical and
imported fruits, such as Florida grapefruit, California cherries, New Zealand
kiwifruit, and Hawaiian papayas are readily available in supermarkets and
department stores, as are imported alcoholic beverages ranging from Kentucky
bourbon and Chinese beer to Russian vodka and California sake.
Japanese food consumption is marked by short-term trends. For example,
Korean and Mexican food became popular a few years ago and then unpopu ....
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